It’s a played-out analogy but an apt one — we are in the midst of a modern gold rush. The race to power Generative AI has created widespread

For any agency, deciding when to seek external investment can be challenging. Is exchanging capital for control worth it? When’s the right t

In an oversaturated digital and social market, how does your brand resonate and break through? By staying true to your core values, regardle

Don’t just take our word, he wrote the book on it Have you ever come across that one idea, product, or solution that seems to stick with...

Bridging the Gap: Exploring AI’s Role in Design Thinking with academic rigor (in 2023). By Daniela Marzavan, Founder at Change Darer....

On jun 7, 2019, branders published my article called 6 brand musts for an ai world. Revisiting that article engendered pride in my...

When you start playing with generative AI tools to dream up images—think Midjourney and Stable Diffusion—plenty of thoughts start...

This month, I—along with probably every other designer, photographer, and illustrator on the planet—feverishly downloaded the Adobe...

The long awaited (or feared) future of artificial intelligence is here. We knew this day would come but have we prepared for its impact...

The most popular of 50 leading beverage brands in the U.S. are Gatorade, Starbucks Frappuccino and Lipton teas, while Rockstar energy...

By Maria Brasil, Founder at Essence Branding "Observing life with the humility of a learner and the mindset of an artist" can be the key...

Horowitz Research findings from FOCUS Asian: State of Consumer Engagement 2022 study reveals that only 34% of Asian consumers feel that...

Unnecessary waste can be avoided from the creation of a product by considering what will happen to what is designed after its use. By...

De las más de 100 empresas analizadas, el 64% apuesta por un modelo monolítico como Virgin, Acciona o FedEx para seguir destacando en el...

Branding allows organizations to meet their goals and be attractive in an increasingly demanding, changing, and complex labor market. For...

Just one year ago we were engaged in conversations over what the future “new normal” would look like. It seems long ago. We have entered...

This salon in book form features text from Millman’s conversations with the world’s most creative minds, thought leaders, and...

The best keywords for the next wave of successful travel and hospitality branding are conscience, collaboration, and community. Let me...

There are over 600 hotels in New York City. That’s 121,000 hotel rooms by some estimates.Most are unremarkable. Some are historic. Then...

The convergence of ultra-convenience with positive impact will revolutionize packaging design for the hospitality industry. Hospitality...