Blue-Collar jobs matter: a reflection on employer branding
Delete stock photos on your website. Employer branding is no more as we knew it before. By Sergio Morales, Brand Strategist at Comuniza...
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Branders Magazine
Oct 11, 20235 min read
Culture: connecting brands to employees
A business’ culture is the collective behaviours, customs & beliefs, of its people. Put simply its “the way we do things around here”....
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Branders Magazine
Oct 11, 20234 min read
How to use belief to boost your internal branding strategy
Employee branding has never been as important as it is now. The Great Resignation is an ongoing economic trend, driven by people...
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Branders Magazine
Jun 27, 20232 min read
Top 50 Beverage Brands
The most popular of 50 leading beverage brands in the U.S. are Gatorade, Starbucks Frappuccino and Lipton teas, while Rockstar energy...
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Branders Magazine
May 31, 20234 min read
Your team is your most powerful brand asset—set them up for success
It’s no longer just brands like Netflix and Disney that need to entertain audiences with always-on content. By Alex Moulton, Chief...
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Branders Magazine
May 31, 20234 min read
How to transform data into beautiful stories
Data is a powerful device. It forms part of the legacy of an organization and is the thread to understanding the mystique, ethos, and...
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Branders Magazine
May 30, 20233 min read
Top 50 Snack Brands Ranked
Alpha-Diver Unveils The First Psychology-based Snack Brand Rankings Summer snacking season opened with the Memorial Day weekend as...
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Branders Magazine
May 25, 20232 min read
Between the Lines: What we cannot see is also sacred.
By Maria Brasil, Founder at Essence Branding "Observing life with the humility of a learner and the mindset of an artist" can be the key...
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Branders Magazine
May 8, 20234 min read
Game-Changing Digital Innovations - Discover the Best Strategies to Boost Your Business Growth
In today's fast-paced world, digital innovation is no longer an option; it is a necessity for businesses that want to remain competitive....
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Branders Magazine
Apr 17, 20235 min read
From the Inside Out: How Designing Brand Experiences Can Start With the Candidate Who Got Away
It was Jimmy's first day at the agency. New suit, fresh haircut, big smile. He couldn't sleep the night before, feeling like it was the...
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Branders Magazine
Mar 23, 20234 min read
It’s not just about values (or campaigns), it’s about creating a cultural shift
A strong brand, one that consistently delivers on the advertised promise, converts into money: higher price point, customer loyalty,...
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Branders Magazine
Mar 23, 20235 min read
Does internal branding suffer from decompensated
The Dehumanisation of Artificial Intelligence, the Role of Platforms, Mass Telecommuting and an Extremist Conception of Woke Culture...
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Branders Magazine
Mar 23, 20235 min read
Culture: connecting brands to employees
A business’ culture is the collective behaviours, customs & beliefs, of its people. Put simply its “the way we do things around here”....
79 views0 comments
Branders Magazine
Mar 23, 20233 min read
Talent is the Key for a successful brand culture
The world is moving a mile a minute with headlines of economic uncertainty, inflation and hiring & firing frenzies that’s making it even...
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