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Branders Magazine
Apr 33 min read
Put a CBO in your life!
The figure of the Chief Brand Officer should already be in place in all companies. It is essential for the proper functioning, good manageme
248 views4 comments
Branders Magazine
Apr 34 min read
The Crucial Role of Strategy in Rebranding
When it comes to branding, strategy is paramount. In a rebrand, strategy lives front and center due to a few unique catalysts. Often, a rebr
146 views11 comments
Branders Magazine
Mar 265 min read
Brand strategy for early-stage startups: start it now
How a Minimum Viable Brand fast-tracks the first steps of the business journey By Vanessa Moulédous, Branding expert, mentor & advisor...
197 views8 comments
Branders Magazine
Feb 164 min read
Propel Your Vision: Navigating a Startup as a Young Entrepreneur
Embarking on the entrepreneurial journey is an exhilarating pursuit, a dance between vision and reality, dreams, and diligence. By...
24 views1 comment
Branders Magazine
Jan 44 min read
A Practical Ode to Effective Brand Management
Brand management isn't what it used to be. It's gone through countless shifts, has been subject to the latest trends, and marketers and...
124 views2 comments
Branders Magazine
Jan 37 min read
Does it pay off? The value and advantages of branding.
The best time to plant a tree was twenty years ago. The second best time is now. By Péter Sher Serfőző, Design Director & CEO Zwoelf...
149 views1 comment
Branders Magazine
Jan 34 min read
It’s time for mental wellness brands to go niche
The global mental health market is estimated to be worth $383.31 billion, there is an increasing focus on mental wellness among...
63 views0 comments
Branders Magazine
Jan 33 min read
A Quantum Leap from Words to Images
A brief reflection on the challenges of translating the essence of a brand into powerful visual elements. By Juan Ruggiero, Design...
16 views0 comments
Branders Magazine
Jan 32 min read
Reimagining the Beauty in the Creative Process
With limitless type foundries, color generators, and now AI logo makers, the industry has hit a point where craftsmanship is intersecting...
72 views0 comments
Branders Magazine
Jan 34 min read
No Effective Strategy = No Effective Design
Once upon a time, in the bustling world of business, there existed a semi-fictional company lost in the wilderness of the market. Perhaps...
62 views0 comments
Branders Magazine
Jan 32 min read
Elevating Brands: The Undeniable Power of Design and Animation
In the dynamic landscape of modern marketing, the visual appeal of a brand has emerged as a linchpin for success. By Chris Georgenes,...
47 views0 comments
Branders Magazine
Jan 33 min read
Gen-AI in Branding & Design
As we marked the first anniversary of Chat-GPT on November 30th, 2023, the tech world buzzed with the drama at OpenAI during Sam Altman’s di
55 views0 comments
Branders Magazine
Dec 21, 20234 min read
Growing Pains No More: Proven Strategies for Exponential Growth
Business growth is essential for the long-term success and sustainability of any organization. To achieve this, it's crucial to explore...
62 views10 comments
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