AI Doesn’t Have Main Character Energy…Yet
The first moving pictures were flickering images of movement—a horse running at a gallop.
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Branders Magazine
Jun 114 min read
The Power Of Brand Memory: A Conversation With Matt Lurcock, Creative Director, Turner Duckworth, London
Memories associated with brands are powerful things. Maybe it’s that cologne your dad always wore, the chocolate your first love gave...
139 views6 comments
Branders Magazine
Jun 114 min read
Essential Habits and Strategies for Entrepreneurs to Succeed in Business
Starting a business is a dream for many people. Entrepreneurship can be an avenue to pursue your talents while serving the community. But...
35 views6 comments
Branders Magazine
Apr 94 min read
Keep on branding in the real world: Real cultural strategy in unreal times
It’s a played-out analogy but an apt one — we are in the midst of a modern gold rush. The race to power Generative AI has created widespread
82 views4 comments
Branders Magazine
Apr 94 min read
How to develop your agency’s investment strategy
For any agency, deciding when to seek external investment can be challenging. Is exchanging capital for control worth it? When’s the right t
70 views5 comments
Branders Magazine
Apr 94 min read
Crafting Iconic Brands: A Deep Dive into Creative Strategy
The creation of an iconic brand campaign is akin to capturing lightning in a bottle: It requires not just creativity and innovation but a de
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Branders Magazine
Apr 94 min read
Growing Your Social Impact Brand Organically
In an oversaturated digital and social market, how does your brand resonate and break through? By staying true to your core values, regardle
41 views4 comments
Branders Magazine
Apr 33 min read
Put a CBO in your life!
The figure of the Chief Brand Officer should already be in place in all companies. It is essential for the proper functioning, good manageme
202 views2 comments
Branders Magazine
Apr 34 min read
The Crucial Role of Strategy in Rebranding
When it comes to branding, strategy is paramount. In a rebrand, strategy lives front and center due to a few unique catalysts. Often, a rebr
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Branders Magazine
Mar 265 min read
Brand strategy for early-stage startups: start it now
How a Minimum Viable Brand fast-tracks the first steps of the business journey By Vanessa Moulédous, Branding expert, mentor & advisor...
187 views8 comments
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