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Latest Issue
Issue #38: March 2025
Articles you will find...
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Naming to win on Social Media
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The Imagination Limitations of AI in Creative Brand Naming
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The Art, Science and Process of Professional Naming
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Where do Great Names Come From?
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AI in Branding: Supercharging Creativity, Not Replacing it
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Rebrand to Grow
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Names (Forsaken) and Are We Really Running Out of Words?
Branders on this issue

Mike Carr
Founder and Director of NameStormers

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Alexandra Watkins
Said Baaghil
David Gaglione
Erin Milnes
Founder at
Eat My Words
The Brand Scientist, Consultant, Author and Speaker
Founding Partner of PS212 Naming & Branding
Creative Director at Catchword Branding

Jeremy Miller
Founder of Sticky Branding

Scott Milano
Founder and Managing Director at Tanj.

Matt Clutterham
Founding Partner and Head of Brand Transformation at Q Branch

Sophia Scheibeler
Managing Director at Freehand Social

Mike Smart
Principal Strategy Director at forpeople

Zoe Parkinson
Senior Writer at forpeople
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